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Managing women: a 1940s view
Today's lifestyle magazines are full of dating techniques and advice for making the how to handle the opposite sex.In 1943, managing women was considered an art form in itself.
According to Eleven Tips On Getting More Efficiency Out Of Women Employees, female employees require frequent rest periods throughout the working day, in order to apply fresh lipstick and keep their hair tidied.
Meanwhile, husky girls, "just a little on the heavy side", were considered to be more efficient workers, while young, married women were more responsible and less flirtatious.
The guide advises men to refrain from using strong language in the presence of female employees, while ridiculing a woman 'breaks her spirit'.
During war-time women took on greater responsibilities in the workplace as much of the male workforce was away fighting.
Sun Woman columnist Caroline Crowe suggests that a 21st guide for managing men might include advice such as: "Do not give a male employee more than one job at a time. Men make excellent workers when they aren’t forced to multi-task."
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